AussieInch

www.bestevernoveltygifts.com

1. Tell us about your business

Global i-care (Australia) Pty Ltd trading as AussieInch is an Australian Private company which specializes in Unique and different products. Its aim is to provide a unique novelty gift that can be used both by the private sector as gifts to a loved one, a friend, an associate, an employee or workmate, sports team members, or as a souvenir, to welcome a newborn baby into the world, newlyweds, or for that person that "already has it all.

2. When and why did you start your business?

The AussieInch concept was conceived approximately 20 years ago but the ideal marketing structure (Internet) was still in its infancy. It took the initiative of one of the founders to revitalize the concept and release it online to the World.

3. On a personal level, what have you achieved with of your business?

We have achieved what we set out to accomplish and that is to deliver unique concepts.

4. What are some of the challenges you’ve faced in growing your business?

The main challenges are online marketing.

5. What activities have been successful in promoting your business?

Online social marketing, corporate marketing, media marketing etc

6. What activities were less successful for marketing your business?

Too early to comment

7. Name your favourite thing about your business

Its Uniqueness

8. Who or what other businesses or business people inspire you?

Richard Branson