Colour Theatre pty ltd

www.colourtheatre.com

1. Tell us about your business

Colourtheatre pty ltd is an advertising design agency based in Perth, Western Australia. We offer quality services such as print advertising design, outdoor advertising design, cd design, campaign conceptualisation & guerilla advertising, and art & creative direction at highly competitive rates.

2. When and why did you start your business?

This business was officially launched on the 9th of September 2009. A nifty date, we know. Planning took forever and we are still a work in progress as day passes by. The reason why this business was started was because there was still a gaping space for innovation to happen for this market and we strongly believe that we can offer works of such quality. Businesses that are discontented with carbon copy advertising materials are highly encouraged to have a quick chat with us so come drop us a message!

3. On a personal level, what have you achieved with of your business?

I would have to say that the greatest achievement for me personally is the launch of the business and for our works to delight our clients and their target consumers.

4. What are some of the challenges you’ve faced in growing your business?

Numerous. Money! No one can get enough of it. Jokes aside. Getting the right people is a tough one and while we are an advertising design agency, creativity is not always on the top shelf for us when business requirements come barging through. The important thing is to obtain an equilibrium that reaches the target audience while creating great pieces.

5. What activities have been successful in promoting your business?

Oh. Well. We have a few tricks that we are planning for the right moment to spring out ;)

6. What activities were less successful for marketing your business?

Telephone marketing. Ugh. No offense.

7. Name your favourite thing about your business

The amount of creativity and artistry enchants me endlessly.

8. Who or what other businesses or business people inspire you?

God, David Ogilvy, Charles Saatchi, Richard Branson, music, entertainment, lights, this planet, people, everything under the sun really (and beyond mostly)

9. What are your plans for the future of your business?

We intend to expand our clientele (like all other businesses) and obtain more visibility in the public through our services and charity.

10. Share your best business tip with our readers.

Advertising boils down to communication at the end of the day. The best marketing campaign does nothing if not even one consumer\'s interest is piqued so GRAB ATTENTION AND HOLD ON TO IT!

Visit us at: www.colourtheatre.com