Train Personal Fitness

www.trainpersonalfitness.com.au

1. Tell us about your business

Train Personal Fitness is a personal training business which covers the Inner West area of Sydney. At the moment I am the only Personal Trainer and I can train you in the park, your apartment block gym or at my PT studio which I share with some other PTs.

2. When and why did you start your business?

I started in 2005 when I got fed up with working as a PT for someone else and not being able to choose my hours, clients or training methods!

3. On a personal level, what have you achieved with of your business?

I had never started or run my own business so had lots of "hats" to learn. I continiously do short courses either in fitness or business to grow professionally.

4. What are some of the challenges you’ve faced in growing your business?

If it is only you, you are limited to the number of hours you can personal train, because the morning & evening slots are busiest and get booked up fast. Limited hours = limited income.

5. What activities have been successful in promoting your business?

I initially did a letter box drops in the areas I wanted to train, to date this was the most successful marketing campaign as I still train those clients today! Having a website (which I have Search Engine Maximised for Google) has been the best way to get enquiries.

6. What activities were less successful for marketing your business?

Putting business cards in cafes!

7. Name your favourite thing about your business

I can decide who I want to train and what hours I want to do.

8. Who or what other businesses or business people inspire you?

I like any PT or gym that is personally focussed on the client. I like businesses with a strong brand and those with a winning formula for weight loss.

9. What are your plans for the future of your business?

To eventually have some personal trainer\'s working for me.

10. Share your best business tip with our readers.

Passion and commitment to your business always shines through.

Visit us at: www.trainpersonalfitness.com.au