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A Fashionable Debut For The Range Rover Evoque

Following the Range Rover Evoque's global launch at the Paris Motor Show at the end on September 2010, it's now debuted in Australia and will continue to make appearances around Sydney in the form of a unique wireframe sculptural installation.

Range Rover's global Managing Director, Phil Popham, as well as Design Director, recently joined local Australia Range Rover ambassadors, sass & bide's Sarah-Jane Clarke and Heidi Middleton, at Darling Island Wharf to unveil the hot new compact Range Rover Evoque. It was the first time the new compact SUV had been seen since it was revealed to the world at the Paris Motor Show on September 30th this year.

Around the world, Range Rover has partnered with urban, connected, creative people such as Sarah-Jane and Heidi as part of its "city shapers" programme to launch the brand-new Evoque. Mia Freedman and Peter Evans are also Sydney city shapers who will be lucky enough to drive a Range Rover Evoque when it arrives in Australia in 2011.

Also debuting on the night was a unique "wireframe" sculptural interpretation of the Range Rover Evoque, which also appeared as a pop-up installation in the streets around Paris during this year's Motor Show, and which will make appearances around various Sydney locations in the coming months.

Inspired by the city, the small-form SUV Evoque effortlessly delivers premium levels of craftsmanship, luxury and legendary Range Rover 4WD performance, but shrink-wrapped into a compact urban off-roader package. The lightest and most fuel-efficient Range Rover ever, the new Evoque demonstrates the marque's commitment to environmental sustainability. Phil Popham says of the car: "The groundbreaking, all-new Range Rover Evoque takes the brand into exciting new territory. Highly relevant and contemporary, the Evoque will appeal to a whole new group of customers who may not have considered a Range Rover before."

For further information about Range Rover Australia and the Range Rover Evoque compact SUV, please visit: www.landrover.com/au/en/rr/new-range-rover/

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