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WD Multimedia Drive Stores 2TB and Plays Media in Full- HD 1080pWestern Digital, the world's leader in external storage solutions, today introduced a new dedicated multimedia drive that stores as much as two terabytes of consumers digital videos, photos and music for playback on big-screen home theater systems in up to Full-HD 1080p resolution. The WD Elements Play multimedia drive will run most of the file formats popular with consumers for their personal content, including H.264, MKV, .MOV and Real Media's RMVB, common in the Asia-Pacific region. The new WD Elements Play multimedia drive streamlines the sometimes arduous task of managing personal media collections by combining high-capacity storage with a high-definition media player. Users' now can aggregate their personal media collection into one library and play them on the largest screen and highest fidelity sound system in their home all from the same, simple device. The multimedia drive attaches directly to users' televisions with composite video or HDMI connections for Full-HD 1080p resolution. According to research firm Parks Associates, consumers are amassing increasing amounts of digital content. The average content stored per household was nearly 100 gigabytes in 2009, including 350 video files, and is expected to grow more than eightfold by 2014. Consumers continue to seek easy-to-use solutions for enjoying that content in their living room and on the best screen in the house. "Consumers manage their growing media collections in many different ways, said Dale Pistilli, vice president of marketing of WDs Branded Products group. WD is providing an increasing range of devices that assist people with saving, protecting and enjoying their personal digital content. With over two terabytes of capacity and the ability to connect to HDTVs, WD Elements Play multimedia drive consolidates these functions in one device, making it easier than ever for consumers to experience their entertainment on their best equipment. For more information visit: www.westerndigital.com Paid Advertisements Below
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